NameTesting
Choose the perfect name for your product or brand. Our name testing evaluates memorability, appeal, and market potential across your target audience to ensure optimal naming decisions.
Strategic Name Selection
Your name is one of your most valuable brand assets. It needs to be memorable, meaningful, and marketable. Our name testing ensures you choose a name that resonates with your target audience, supports your brand positioning, and works across all markets.
Memorability & Recall Testing
Comprehensive testing of name memorability and recall to ensure your name sticks in customers' minds and builds lasting brand recognition.
Brand Fit & Positioning
Evaluate how well potential names align with your brand strategy, positioning, and desired brand associations among target audiences.
Comprehensive Name Evaluation
Our name testing methodology evaluates every critical aspect of naming to ensure you select a name that drives brand success.
Memorability Testing
Comprehensive testing of name memorability and recall across different time intervals and contexts.
Brand Fit Assessment
Evaluate how well potential names align with your brand strategy, values, and desired market positioning.
Pronunciation & Spelling
Assess ease of pronunciation and spelling accuracy to ensure broad accessibility and usability.
Cultural Validation
Comprehensive cultural and linguistic validation to ensure appropriate meaning across markets.
Availability Check
Comprehensive trademark and domain availability assessment to ensure legal protection options.
Audience Reaction
Measure target audience reactions and emotional associations with potential name options.
Ready to Find the Perfect Name?
Partner with PROOF Insights to test and validate your naming options, ensuring you choose a name that resonates with your audience and supports your brand success.