Master the $358B SaaS Revolution
Navigate the evolving SaaS landscape with strategic insights into AI integration, vertical solutions, and usage-based pricing models. We help technology companies understand market dynamics in an industry growing 13.7% annually with 85% of business applications expected to be SaaS by 2025.
Trusted by Leading SaaS Companies
We partner with innovative SaaS and technology companies driving digital transformation.
"PROOF's research helped us optimize our pricing model and increase customer retention by 45%"
— VP of Product, Leading SaaS Platform
Research Solutions for SaaS & Technology
Specialized research methodologies to help technology companies navigate market saturation and accelerate growth.
Pricing Model Optimization
Optimize your pricing strategy with insights into usage-based models, feature tiers, and customer willingness to pay.
- • Usage-based pricing validation
- • Feature tier optimization
- • Price sensitivity analysis
- • Competitive pricing research
Product-Market Fit Analysis
Understand customer needs and optimize product positioning in competitive SaaS markets.
- • Feature demand validation
- • User journey optimization
- • Competitive differentiation
- • Market gap identification
Customer Retention Strategy
Identify churn drivers and optimize retention strategies to improve customer lifetime value.
- • Churn prediction modeling
- • Feature utilization analysis
- • Customer success optimization
- • Expansion revenue opportunities
AI Integration Research
Understand customer readiness for AI features and optimize AI-powered product development.
- • AI feature acceptance testing
- • Automation preference analysis
- • Trust and transparency requirements
- • AI ROI demonstration
Case Studies for SaaS & Technology
Real results from our research with leading SaaS companies and technology platforms.
FinTech Product Concept Validation
A fintech startup validated their product concept and identified optimal features before launch, saving $1.2M in development costs.
Global Brand Consolidation Strategy
A globally recognizable technology company successfully consolidated multiple brands using comprehensive international market research across 9 countries.
Who We Work With in SaaS & Technology
From established enterprise software companies to innovative SaaS startups, we partner with technology organizations across the spectrum.
Enterprise Software Companies
Established technology companies transitioning to SaaS models and competing in digital markets.
- • Enterprise software vendors
- • Legacy technology companies
- • System integrators
- • IT service providers
SaaS Platforms
Cloud-native companies developing horizontal and vertical SaaS solutions for various markets.
- • B2B SaaS platforms
- • Vertical SaaS solutions
- • API-first companies
- • Developer tools platforms
Technology Innovators
Cutting-edge companies developing AI-powered solutions, automation platforms, and next-generation technologies.
- • AI/ML platform companies
- • Automation solution providers
- • Data analytics platforms
- • Cybersecurity SaaS companies
Who Typically Orders Our Research
VP of Product
Product strategy and feature development
Chief Revenue Officers
Pricing strategy and revenue optimization
Head of Growth
Customer acquisition and retention
Market Research
Competitive analysis and market intelligence
Ready to Optimize Your SaaS Strategy?
Get the strategic insights you need to navigate market saturation, optimize pricing models, and accelerate growth in the competitive SaaS landscape.